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Engage with new Mums at the Olympia Baby Show and showcase the Avent range
Philips wanted to attend the Olympia Baby Show to showcase their range of Avent products whilst demonstrating their new uGrow technology.
This allows parents to keep track of baby feeding and sleeping patterns as well as tracking their height, weight & development.
i2i managed the fully service delivery of the stand and all the logistics at the show
We created & managed all logistical aspects of the Avent stand including ensuring that we created stand out in a busy hall & driving strong visibility & interest.
The stand consisted of product displays which the team could sell from, managed by a passionate team of Philips experts.
The stand included demonstration pods where staff could complete in-depth demonstrations on the various items which new and expecting mothers might need.
“i2i have been fantastic to work with and have confidently delivered this multi-disciplined promotion.”
Aquafresh, Brand Manager
“i2i have been a fantastic agency to work with and have a created phenomenal experience for iso-active. I am sure the consumers reaction matched ours.”
Iso Active, Brand Manager
“i2i did a fantastic job bringing Paula to life. The activity successfully reached a high proportion of mums and kids in a fun and engaging format. The campaign was an integral part of achieving 13.4% market share of the kids treats market within 9 months.”
Paula, Brand Manager
“From the outset, i2i understood what the brand needed to achieve, their professionalism and passion ensured that consumers were delivered the best possible MAOAM experience.”
MAOAM, Brand Manager
“i2i worked brilliantly and seamlessly with us to develop a campaign that simply delivered outstanding results. Truly remarkable given that we were two years behind other Olympics sponsors in our planning. Success despite the perfect storm – truly incredible!”
General Mills, Olympic Project Director
The Coeur de Cognac stand took everyone’s breath away. I have had emails from clients and visitors commenting on this. Coeur de Cognac was most certainly the talk of the event.
Foodies Festival, Project Manager
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